One of the keys to a successful social media presence is to consistently post effective content.  Creating content can present itself as a daunting task.  But there are some ways to simplify the process.

Using these techniques can make the content creation process a little less overwhelming. While creating content also keep in mind that the purpose of social media is to entertain, share/educate and connect with
people. If running your business doesn’t allow time for this task or this still seems like an intimidating process
consider hiring a social media manager or agency.