With Valentine’s Day approaching, BBD Marketing Solutions thought they’d explore the business relationship between a client and their agency. A good agency has a great relationship with their client. But it takes two to tango. The successful agency/client relationship should be mutually beneficial and cohesive.
Not all clients and agencies will be the perfect match. Making sure your agency is the right fit is important. Feel free to ask questions to make sure the agency can fulfill your marketing needs and provide you with your desired results. But be prepared to be interviewed by your agency as well to make sure you fit into their client model.
BBD Marketing Solutions starts their relationship with a client off with a free discovery call. This is a chance for the potential client to interview us and discover our ability to fulfill their marketing needs. There are no strings attached. If it’s not a good fit, we go our separate ways. But when it’s a match, we explore moving forward with a variety of solutions that will fit the unique needs of the client.
As much as a client desires an effective agency, agencies welcome manageable clients. Check out these tips on how to help ensure the longevity and success of your client/agency relationship.